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Deep Silver launches extensive casual games lineup


Deep Silver chose 'Let's Play' as a name for the entire series. As well as emphasizing the playful aspect of the new titles, this name alludes to the typical behavior of children who want to enact various adult roles.

"The Let's Play range is characterized by its great variety of subjects appealing to both boys and girls," says Dr. Klemens Kundratitz, CEO of Koch Media. "The high quality of the products will allow us to position the range successfully on the market. We consider the Let's Play lineup to be another essential element of Deep Silvers' product strategy."

Last year, Deep Silver already successfully positioned 'Horse Life' for Nintendo DS™ on the market and received excellent press ratings, thus establishing a starting point for a new series of horse games.

Most of the Let's Play lineup will first be released for Nintendo DS™, and for Wii™ a little later. Releases for other platforms are also planned. The first products in the range have been announced for the fourth quarter of 2008. Further details regarding the Let's Play titles are to be released soon.


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Deep Silver is a division of Koch Media GmbH

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